By Carrie Cummings. Apple Music surpassed Spotify … Here are a few Spotify statistics I was able to dig up so far including how many people use Spotify and much more. Spotify is especially popular with Millennials, a fact touted on their Spotify for Brands microsite. Internet users listening to Spotify in the U.S. 2017-2019 Time spent on selected streaming services in the U.S. 2019 Popular online music brands among young people in … Discovering new music and artist has never been this fun. With 100 being the average of the site's customer composition index, the … Jeff Rossi, the Spotify business marketing global director said… "As the largest global streaming service, we have a deep understanding of… Infographic: 72% of Spotify Listeners Are Millennials. At the end of March 2020, Spotify had 286 million monthly active users, including 130 million premium subscribers and 156 million ad-supported (i.e. Demographics of Users On Spotify As an international, device agnostic music streaming service, Spotify’s user base is broad and diverse. This and other digital trends are included in this year's Global Media Intelligence report. We expect 58.4 million people in the US to use Spotify, which represents 20.8% of internet users. 6. Stats on Spotify users by country, reveal that there were 32.4 million North American premium subscribers in Q2 2019, marking a 26% YoY increase. Spotify will see double-digit growth in 2018, according to eMarketer estimates. As with all of my stat posts, this one will be updated whenever I stumble on new and interesting stats. Be sure to subscribe to my site updates and/or check back regularly to see the latest Spotify statistics. free) listeners. April 17, 2016 . Users can know the exact songs people are listening to around the world, and what songs they share the most using the Musical M ap of the World 2.0. As recorded by June 2019, the number of Spotify monthly active users is around 232M. Users will also be able to get personalised listening statistics The audio streaming company is hoping to reach the range of 245M- 256M by the beginning of 2020. Spotify User and Usage Statistics 1. Apple Music: 60m subscribers. Spotify Wrapped reveals most-streamed artists of 2020 globally. By 2023, Spotify will have 98.8 million users, over twenty million more than the 78.5 million recorded in 2020. … They're always connected. The target audience that uses Spotify is undoubtedly millennials. Here’s How They Use the Service. According to Spotify, 72% of users are millennials, in addition, Statista reports that 26% of Spotify users are between the ages of 18 and 24. Spotify User Statistics 11. Spotify: 286m users / 130m subscribers. 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